
Introduction
26th September 2023, Cheltenham, UK: In a strategic move to fortify its operations, DEYA Brewing Company, an award winning and nationally acclaimed independent brewery based in Cheltenham, has partnered with Emerge Digital, a local leading technology and business consultancy.
DEYA, an independent brewery, situated in Cheltenham, has carved a niche for itself in the South West region and beyond brewing hoppy beers, lagers, traditional UK styles and mixed fermentation ales. Since 2019 the brewery’s team and production volumes have both grown threefold and DEYA plans to continue to grow organically over the coming years towards its capacity on the Lansdown Industrial Estate site.
As the brand’s presence increases across the UK, so does the complexity of managing its digital landscape, which DEYA hopes to work closely on with Emerge Digital through their partnership. Also based in Cheltenham, Emerge Digital will work with DEYA to build on its existing IT support, reviewing the current suitability of its modern workplace cloud platforms and driving the enablement of its technology stack and cyber security posture.
The team at Emerge will implement cloud solutions that improve the brewery’s employee satisfaction in terms of productivity and efficiency, which in turn will enhance the customer experience. In addition, its security solutions will reinforce the brewery’s cyber security stature, ensuring its data and assets are protected across its digital infrastructure.
"[Emerge's] pragmatic and innovative approach promises not only to provide us with the technological tools we need but also to guide us in using them effectively."
John Lord, Chief Commercial Officer - DEYA Brewing Company
Commenting on the partnership, John Lord, Chief Operating Officer of DEYA Brewing Company said: “At DEYA, we’ve always been driven by a commitment to excellence, both in the beers we craft and the way we operate our business. Our partnership with Emerge Digital is a natural extension of that commitment.”
He continued: “Their pragmatic and innovative approach promises not only to provide us with the technological tools we need but also to guide us in using them effectively. It’s not just about adapting to the digital age; it’s about striving to be best in class in all that we do.”
CEO of Emerge Digital, Nigel Church, said: “At Emerge Digital, we see immense potential in DEYA’s vision, and we are thrilled to be part of its growth journey. Our tailored solutions are designed to empower DEYA, not just in overcoming present challenges but also in setting a path for a future where technology is harnessed to its fullest. Together, we aim to brew success, one innovative solution at a time.”

Nigel Church, CEO of Emerge Digital (L) and John Lord, COO of DEYA Brewing Company (R)
Press contact: Callum Gable or Verity Blake at HeadOn PR
emergedigital@headonpr.co.uk | 01242 335 246/07920 792183
About Emerge Digital
Emerge Digital is a technology and digital innovation business and Managed Services Provider (MSP) which provides solutions to SMEs that drive efficiency, competitiveness, and profit. Using comprehensive solutions, including outsourced IT support, cyber security, cloud infrastructure, and innovative technologies like AI, process automation, and data visualisation – Emerge Digital enables businesses to invest in technology that supports them in achieving their goals.
About DEYA Brewing Company
DEYA Brewing Company is an independent brewery in Cheltenham, UK. We focus on hoppy beers, lagers, traditional UK styles and mixed fermentation ales. We strive to make world class beer.
Our on-site Taproom is at the heart of our brewery and is open every week for fresh tins and delicious draft pours.
We take a holistic approach to business, striving to be the best employer we possibly can be, while operating in a fair, sustainable and human driven way.
Keep on Crocin’
Introduction
In the ever-evolving world of IT, businesses are continuously re-evaluating their needs and how best to meet them. One question that often emerges is: ‘Does your IT company need to be local?’ This inquiry has grown even more relevant in today’s cloud-based era where digital connections are supplanting physical ones. In this analysis, we will explore the traditional views on the importance of locality and delve into how technological advancements have shifted the paradigm, making geographical location less critical. Emerge Digital stands as an example of how warm and friendly service can be delivered, irrespective of distance, in our interconnected world.
Traditional Views on Locality
Pros of a Local IT Company
Personalised Connection
Historically, local IT companies could offer the advantage of face-to-face interactions. Clients often felt more comfortable knowing that their service provider was just a stone’s throw away, able to understand their specific needs and deliver bespoke solutions.
Immediate Physical Support
When hardware malfunctions or technical emergencies arose, local IT providers were able to dispatch technicians promptly, ensuring minimal disruption to business operations.
Cons of a Local IT Company
Limitations in Technology and Expertise
Focusing solely on local providers may limit access to cutting-edge technology and a diverse range of expertise. As technology evolved, the pool of local talent may not have always been equipped to provide the latest solutions.
Potential Higher Costs
Offering a regular physical presence with the client can lead to additional overheads for an IT company, which might translate into higher costs for the client without necessarily equating to better service.
As we continue to explore the question ‘does your IT company need to be local?’, we’ll delve into how the cloud-based era has redefined these traditional views, highlighting how companies like Emerge Digital successfully leverage technology to provide a superior, cost-effective service that retains a personal touch without the need for regular face-to-face contact.
The Cloud-based Era – Emerge Digital’s Approach
Pros of a Non-local IT Company
Access to National Expertise
The advent of cloud-based services has revolutionised the way businesses access IT solutions. Geographical boundaries no longer restrict access to diverse talent and cutting-edge technology. Companies can now leverage national and even global expertise, ensuring that they always have access to the best solutions tailored to their needs. Even if you are in the US, you can work with the top ecommerce website design sydney.
Warm and Friendly Service
Emerge Digital embodies how a non-local IT company can maintain personal connections with clients. Although regular face-to-face contact might not be present, our team consistently delivers warm and friendly service. The relationships forged over the phone or virtual meetings are as robust and meaningful as those established in person.
Cost-Effective Solutions
Remote services enable greater efficiency and often lead to cost savings. Without the need to maintain a local physical presence, IT companies can pass on these savings to clients without compromising quality.
Scalability and Flexibility
Cloud infrastructure offers unparalleled scalability and flexibility. Businesses can adapt and grow their technology landscape according to their evolving needs, without being bound by the limitations of a local provider.
Cons of a Non-local IT Company
Potential Loss of Personal Touch
A common concern with non-local IT companies is the potential loss of a personal touch. However, at Emerge Digital, we counter this by ensuring that our engineers are accessible and approachable. Even without regular face-to-face interactions, we foster strong relationships, epitomising how technology can bridge distances without losing human connection. We have a high retention rate for engineers, meaning names and faces aren’t constantly changing. This way, clients get to establish strong relationships with our employees.
Lack of Onsite Presence
If your IT provider is based several hours away, it could be difficult for them to get an engineer on-site quickly if there’s a physical problem which needs troubleshooting and fixing. However, in reality, this is quite an uncommon occurrence. There are several steps you can take to eliminate the need for someone to travel to your office, including spare, pre-configured laptops in case of a hardware fault, and the allocation of a operational contact in your business who can liaise with engineers. If there’s a problem with the patching in your office, we can simply walk you through fixing the fault via WhatsApp, or at least applying a temporary fix to get you up and running again whilst an engineer travels to fix the fault.
Conclusion
The world of IT has transformed, and with it, the factors that define what makes a great IT service provider. While location once played a pivotal role in selecting an IT company, the advent of cloud-based technology and global connectivity has rendered it secondary to factors such as expertise, efficiency, and personal connection.
Emerge Digital’s approach illustrates that it’s entirely possible to provide a warm, friendly service without regular face-to-face interactions. By leveraging cutting-edge cloud technologies and placing an emphasis on understanding clients’ needs, we ensure a personalised, yet efficient service.
So, to address the question ‘does your IT company need to be local?’: while local IT companies have their merits, it’s the cloud-based era that truly empowers businesses to access world-class solutions without geographical constraints. The flexibility, scalability, and cost-effectiveness offered, coupled with the commitment to human connection, make a compelling case for looking beyond locality when choosing an IT service provider.
Introduction
How we helped create a unique, ultra-modern coworking space in Gloucestershire
The Client
Focus is an innovative coworking office space nestled in the South of the Cotswolds. They offer an ultra-modern and flexible environment designed to cater to freelancers, remote workers, hybrid professionals, and local businesses. Equipped with state-of-the-art amenities, Focus aims to create an atmosphere that fosters productivity, creativity, collaboration, and focus.
The Challenge
The company behind Focus procured an office building with a floor that remained unused. The vision was to convert this floor into a high-quality, shared workspace to serve individuals and small businesses in the local community. They approached their existing supplier, who suggested a solution based around a traditional physical network that didn’t align with the vision of Focus for a modern workspace leveraging wireless connectivity. Thus, Focus sought the expertise of Emerge Digital to bring their unique vision to life.
The Solution
The team at Emerge Digital began with a site visit to understand the vision and requirements of Focus. The subsequent proposal crafted was technology-focused and included:
• Development of a robust wired and wireless network, providing flexibility and a choice for users depending on their work needs.
• Supply and installation of advanced audio-visual and conferencing facilities to enable seamless communications within the facility.
• Integration of electronic door locks with wireless technology to secure access to meeting rooms.
• Implementation of a booking system to facilitate the reservation of resources and room access, enhancing user experience.
• Full installation and project management to ensure the seamless implementation and activation of all technology elements.
"Emerge Digital has truly brought our vision to life. Their technological expertise, combined with a deep understanding of our needs, resulted in a coworking space that is not just state-of-the-art, but truly resonates with our users' needs. The feedback we have received from our members has been overwhelmingly positive. Emerge Digital's innovation has helped us offer a workspace that is a cut above the rest, truly setting us apart in our community."
Oliver Robson, Project Manager - Focus Coworking Space
The Outcome
The successful implementation of the technology-focused solution by Emerge Digital has helped transform the unused floor into a technologically advanced and user-friendly coworking space. This transformation has allowed Focus to provide a premium shared workspace equipped with modern conveniences and secure systems. The integration of technology has not only enhanced user productivity but has also facilitated a seamless coworking experience.


Images kindly supplied by Focus Coworking Space.
Introduction
A well-connected team is the backbone of a successful business. SharePoint Lists is a tool that can take your team’s collaboration to new heights. It’s easy to use, flexible and can make a big difference in your day-to-day work.
What are SharePoint Lists?
SharePoint Lists are like supercharged spreadsheets. But instead of being stuck on one person’s computer, they’re online and accessible to your whole team. You can use them to track, organise and manage all sorts of data, from customer enquiries and project timelines to equipment checks and more.
How SharePoint Lists Can Help Your Team
Collaboration is the name of the game with Lists. Everyone in your team can view and edit lists in real-time, so there’s no need for back-and-forth emails. This can save a lot of time and reduce miscommunication. And the best part? Lists can be accessed directly via Microsoft Teams, keeping all your teamwork tools in one place.
Key Benefits of SharePoint Lists
Here are some reasons why SharePoint Lists could be a game changer for your team:
- Easy Collaboration: Lists are online and shared, so everyone can work together in real-time.
- Adaptable: You can create lists for any kind of data your business needs to track.
- Accessible: Lists can be accessed directly through Microsoft Teams, making them easy to use and keeping all your team’s tools in one place.
Example Scenario
Let’s look at ‘Plum Builders’, a small construction company. They used to keep track of project timelines using a spreadsheet on one person’s computer. This led to confusion and communication delays. After switching to SharePoint Lists, everyone could see and update the project timeline in real-time. This reduced errors and confusion and led to more efficient project management.
Maximising the Potential of SharePoint Lists
Lists are nothing short of adaptable, lending themselves to a host of business requirements. They are easy to create and equally straightforward to modify. Their flexible structure allows you to manage, organise, and track just about any type of data your business might need.
You could think of SharePoint Lists as blank canvases ready to be transformed into valuable repositories of information. From project timelines and inventory checks, to client enquiries and task assignments, the versatility of Lists caters to a diverse range of needs. They can be used to capture and organise structured data, making it easy for your team to manage and access important information.
For instance, a marketing team could utilise Lists to manage an editorial calendar, with columns for authors, due dates, content topics and publication channels. Similarly, a sales team could use them to track leads, customer feedback, or even manage customer relationships by recording details of calls, emails, meetings, and more.
Even more crucial is the ability to customise list views. Each team member can personalise how they see the information in the list based on their role or preference. This feature allows each user to focus on what matters most to them, thus increasing productivity.
With SharePoint Lists integrated into Microsoft Teams, you can bring together content and conversation for collaborative teamwork. By simply adding a list to a Teams channel, you can facilitate contextual conversation about the list items directly within Teams. This means that your team can discuss and update a list without having to switch applications, promoting an efficient and fluid workflow.
But to truly leverage the potential of Lists, consider the bigger picture of your business process. Identify the data points that require regular monitoring, collaboration or reporting. Then structure your lists to capture this data in a way that’s intuitive for your team. Encourage your team to use SharePoint Lists as a daily tool to manage tasks, monitor progress, and make data-driven decisions.
In short, the key to making the most of SharePoint Lists lies in aligning them with your team’s workflow and data requirements. With a little creativity and strategic thinking, Lists can become a powerful, tailored tool for information management in your business.
Conclusion
In our busy world, effective teamwork is essential. SharePoint Lists offer a simple, flexible tool that can help your team collaborate better. And with access directly via Microsoft Teams, it’s never been easier to keep your team on the same page. Why not try SharePoint Lists and see the difference it can make to your teamwork?
How Emerge Digital Can Help
At Emerge Digital, we’re here to help you make the most of tools like SharePoint Lists. We can guide you through setting up and using lists that meet your unique business needs.
Our team of IT experts understand that every business is different. That’s why we’ll work with you to develop a SharePoint Lists strategy that helps your team collaborate more effectively.
If you’re ready to boost your teamwork with SharePoint Lists, let’s talk. Contact Emerge Digital today to find out how we can help you improve your team’s collaboration and efficiency.
Introduction
Navigating the digital landscape of modern business requires effective information management. That’s where SharePoint Syntex comes in. This intelligent tool uses artificial intelligence to enhance the way your business organises and uses data, boosting efficiency and growth.
What SharePoint Syntex Does
SharePoint Syntex is a tool that uses artificial intelligence to automate content processing. It’s like having a smart assistant that understands and organises your data for you. This means less time spent on sorting information and more time for decision-making and growth.
SharePoint Syntex in Action
Let’s imagine you’re managing a vast array of documents in your business. Finding the information you need can feel like searching for a needle in a haystack. Syntex changes that. It can tag important documents, like invoices or contracts, so they’re easy to find. This can save your team a lot of time and boost productivity.
Key Benefits of Syntex
There are plenty of reasons to use Syntex:
- Better Document Understanding: Syntex uses AI to understand your content quickly and accurately.
- Time-Saving Data Extraction: It pulls out key information from your documents, freeing up your time.
- Smarter Decision Making: By turning raw data into insights, Syntex helps you make informed business decisions.
Example Scenario
Take ‘EcoWear Clothing’, an online retailer. They used to spend hours processing invoices and contracts manually, which was slow and prone to errors. When they introduced Syntex, it automated this process. This saved time, reduced errors and let the team focus on growth initiatives.
Bringing SharePoint Syntex into Your Business
Embarking on the journey to integrate SharePoint Syntex into your business processes might feel like a daunting prospect at first. There’s no denying that it’s a sophisticated tool, and understanding how to fully utilise its features requires some exploration.
However, SharePoint Syntex’s potential for positive impact on your business processes is immense, making it a worthy consideration. It can facilitate better data management, promote efficiency and, in the long run, contribute significantly to your business’s productivity and growth.
What’s particularly appealing about SharePoint Syntex is its flexibility. It is not a one-size-fits-all solution, but a tool that can be customised to align with your unique business requirements. It has the capability to learn from your team’s expertise and replicate it on a larger scale. This means it can adapt to the way your business works and provide a solution that feels tailor-made for your operations.
Implementing SharePoint Syntex begins with understanding your information management needs. Once these are defined, you can determine how SharePoint Syntex’s features can be best used to meet those needs. This could be automating the processing of specific types of documents, enhancing the searchability of your digital assets, or creating an organised, intuitive information structure.
The process may involve some trial and error initially, but with time, SharePoint Syntex will learn from and adapt to your requirements, becoming an increasingly effective tool for your business. The key is to remain patient and persistent, allowing SharePoint Syntex to fully integrate with and augment your processes.
Embracing SharePoint Syntex is, in essence, embracing a smarter way of working. It’s about equipping your business with the tools to turn information into insights, to automate time-consuming tasks, and to allow your team to focus on strategic initiatives that foster growth.
Conclusion
In today’s world of information overload, SharePoint Syntex stands out as a tool that can help your business thrive. By making your data work for you, it boosts productivity and drives growth. With Syntex on your team, you’ll be well on your way to a more efficient and successful future.
How Emerge Digital Can Help
We’re here to help you get the most out of SharePoint. Our team of IT experts will work with you to understand your business needs and guide you through implementing SharePoint Syntex.
Our aim is to make your digital transformation smooth and beneficial. We’ll support you every step of the way, ensuring you reap the full benefits of Syntex.
Ready to revolutionise your information management and accelerate your business growth? Let’s chat. Contact Emerge Digital today to find out how we can support your journey towards business optimisation with SharePoint.





